When considering the presentation of a retail store, The elements that largely contribute to the visual experience for a consumer are the store layout and atmosphere. This is further explained below.
Generally, a retail store is simply defined as a store that is normally owned and operated by a retailer but can also be owned and operated by someone whos not a retailer and sells items primarily to end-users.
In conclusion, The retail store aims to look good as it is the last link to the consumer.
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