Sagot :
Planning corresponds to the management function that anticipates trends and determines strategies to achieve organizational goals and objectives.
Planning
It is the identification of the strategy that will help a company to achieve its marketing objectives, be well positioned and competitive in the market.
Managers who will develop a company's strategic, tactical and operational planning must understand its set of values and resources and use them optimally in the form of specific actions to achieve efficiency that will make a company successful.
The correct answer is:
- Planning
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